Hybrid Distribution -- New Version!

by cheekay cinco March 26, 2013

The most successful video activists and video campaigns use both online and offline tools and strategies to distribute their videos, raise awareness and encourage action on social issues. The common name for such strategies is Hybrid Distribution.

Anna Helme has updated the Hybrid Distribution Guide, which was originally found on Tactical Technology Collective's Message in a Box site.

The guide covers the following topics:

  • Online Distribution
  • Offline Distribution
  • Other Examples of Online/Offline Distribution
  • Creating Subtitles


Basically, this guide covers the issues and strategies that every video activist must consider in order to effectively distribute their videos.

This guide is currently available in English and Arabic.

We would like to thank Internews for their support in updating this guide.